London issues a refreshing and provoking challenge to all who would do creative work, encouraging artists to work from true sources in inspiration and to work with honesty, integrity and passion. Includes excellent exercises for exploring authentic work.

Also subtitled "An Artist's Survival Guide," this little book asks hard questions: What is your art really about? Where is it going? What stands in the way of getting it there? Bayles and Orland look at the reasons art gets made and, sometimes more to the point, why it doesn't get made. Their incisive and honest commentary is challenging, and it charts the way for the serious artist to produce good work, day in and day out.

This is the best all-around book I have ever found for guiding visual artists in business matters. If you are an artist, you must buy this book. It covers pricing your work, building a resume, working with galleries and much, much more.