Beyond the Success Formula: Do The Work on Selling and Sales

by | Jun 18, 2007

Do nice people sell used cars?
Is it possible for a decent person to charge a premium for their services (or products), or does maximizing the price your customers will pay make you a sleaze bag?
Regardless of what you sell, regardless of whether yours in a for-profit business or a non-profit enterprise, regardless of how much money you make or want to make, wouldn’t it be nice to feel good about selling?
How cool would it be if selling were an honorable process, beneficial to all concerned?
I’m imagining that you think that would be grand, if, perhaps, unlikely in the extreme. And I’m imagining you are allergic to sales success formulas (good for you).
There just aren’t any sales success formulas that apply to all persons in all circumstances. But there is one tool you can use to examine your assumptions and beliefs about selling so that you can enter into this important activity as a seller or a buyer with dignity and grace.
That tool is The Work of Byron Katie.
This week in my newsletter I’m inviting folks to do The Work on stressful thoughts related to sales and selling and to post their worksheets to this blog. Of course, you don’t have to be a newsletter reader to participate. Just download a self facilitation worksheet and give it a whirl.
If you get stuck, you can ask questions or request support here.