What’s in the Water?

Guidance for Swimming Against the Stream

In waking up to whiteness, there are questions to answer and ideas to confront. Molly’s insights bring perspective and clarity.

Molly Gordon
Recent articles

Beyond copywriting: Love letter marketing

Last week I held a coaching call for The Goldilocks Strategy for Getting Clients that Fit Just Right, and the topic of copywriting came up. Language is an important piece of the Goldilocks Strategy, and we talked about some of the principles and tools I teach for...

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A game you can’t lose: beyond the victim-creator dichotomy

It happens to all of us. Once in a while we get down. Thoughts that circumstances are going against us occur, and we believe them. Before long, we feel like victims of other people or of circumstances. And as if that weren't enough, we often add insult to injury,...

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The worry-free way to grow your business

Gardening brings us face to face with both the potential for abundance and the limits of our control over outcomes. There are plenty of things we can do to produce a rich harvest, but there are no guarantees that any of them will work. In this regard (as in many...

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How to manage from happiness when resistance strikes

Last week I wrote that moods and emotions are infallible barometers of the quality of our thinking. When we are experiencing the innate wellbeing that is our default setting, our thinking is creative, resourceful, wise. When we are temporarily cut off from our innate...

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More than skin deep: Cultivating beauty in your business

A few weeks ago one of the participants in the Profit Alchemy course shared this quote from William Morris: If you want a golden rule that will fit everybody, this is it: Have nothing in your houses that you do not know to be useful, or believe to be beautiful. It's a...

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Why moods don’t have to mess up your business

Some years back I experienced epic premenstrual syndrome. Not only was I frequently sad, I was angry as hell. Some days it was all I could do to be even marginally civil. Shoot, many days I couldn't even manage that. By the time I got my period, I was mentally and...

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How Much Should You Give Away?

How much of your time and energy should you give away in the interests of building your network and generating new business? Is it possible to give too much? Here's what I've noticed over the past umpteen years. (17 as a coach, but who's counting?) I notice that I...

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